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New U-Report poll findings, released on Safer Internet Day, reveal that children and young people are increasingly questioning the information they receive online but are still exposed to high levels of cyberbullying and online crime.
11 February 2025
KYIV, 11 February 2025 – The vast majority of children and young people are checking online information that they deem to be questionable, revealing a young generation in Ukraine who are increasingly empowered and equipped to identify scams and mis-disinformation.
The latest U-Report poll findings, revealed on the annual Safer Internet Day, highlight the level of online risks and threats, with one in three respondents stating that they have been exposed to Internet fraud, hacking or phishing attempts.
“These poll findings reveal how children and young people in Ukraine are impressively digitally savvy,” said Munir Mammadzade, UNICEF Representative to Ukraine. “This is not only essential to protect themselves from online threats but also to build their knowledge and skills during wartime for Ukraine’s ever-growing digital economy,” added Mammadzade.
Of those who check the information they receive, more than 50 per cent of children and young people stated that they analyze and identify the author, followed by looking for confirmation from official sources and checking with trusted friends and siblings, among others.
Concerningly, some 45 per cent of children and young people have also been exposed to some form of cyberbullying. Parents are cited as the number one go to for help, reaffirming the importance of empowering parents so they can understand and support their children’s online experiences. Nearly one fifth of respondents still don’t seek help in the event of cyberbullying.
“Together, we can ensure every young person can navigate the digital world more safely, confidently and responsibly,” said Mammadzade.
Parents and social media itself are noted as the primary sources for providing information about online dangers, further revealing the critical importance of the role of caregivers and responsibility of social media companies and users to protect children and young people.
Safer Internet Day is an annual day dedicated to online safety that aims to support young people to have a healthy and positive online life. This year the focus is on raising awareness of online scams, including how to spot them and what support is available.
UNICEF supports children and young people through,
- Promoting and developing the U-Report platform as a safe, supportive and trustworthy online space that not only provides online safety tips but enables young people to have their voices heard on issues that matter to them.
- Engaging and working with Government in the education and digital transformation spaces to develop effective and safe online learning and digital skills that include Internet safety components.
- Empowering parents through programming online and in-person on a range of issues, including online safety for themselves and how to engage with and support their children.
Media contacts
Toby Fricker
Chief Advocacy and Communications
UNICEF Ukraine
Email: tfricker@unicef.org
Oleksandra Burynska
Communications Specialist
UNICEF Ukraine
Email: oburynska@unicef.org