Attachments
Introduction
This guide provides a comprehensive framework for disseminating approved United Nations (UN) lifeline messages to people affected by crises in Papua New Guinea via trusted and accessible communications channels. It ensures consistent and effective communication and facilitates easy access to crucial information in times of need. The document also includes key messages and channels for sharing these messages. All the guidance is informed by the PNG Citizen Media Engagement Study 2023 by Media Development Initiative and ABC International Development. There is a lack of standardised processes for information sharing among stakeholders during or after a crisis. Timely and culturally appropriate information plays a pivotal role in disaster risk reduction and public health management, as it can save lives, minimise damage, and reduce the overall impact of disasters. Every individual has the right to information about access to humanitarian and government services. They also have the right to know the risks to their health and how to minimise them. By enabling informed decisionmaking, communities can take proactive measures, mitigating health and economic impacts. The actions and behaviours of crisis-affected individuals, families and communities are instrumental in controlling public health issues. This emphasises the need for clear, understandable information to guide effective responses and behaviours during crises. Through effective information dissemination and communication strategies, stakeholders can foster resilience and ensure that communities are wellprepared and responsive in times of adversity.
Who is this guide for?
The guide will equip response actors in PNG with practical advice for disseminating critical lifeline messages to the public and relevant stakeholders. It aims to ensure essential information remains accessible, accurate and timely during emergencies and other crucial times. Humanitarian agencies, national and international development agencies, government agencies, local and community leaders, UN agencies, aid agencies, media and community-based organisations can use this guide to design information-sharing campaigns. It will assist in identifying trusted, relevant, accessible channels and approved information to share with communities.