Farmer Insights Officer (Multiple)
Farmer Insights Officer (Multiple)
Who we are
Komaza is revolutionizing African forestry by unlocking the potential for small farmers to serve booming wood markets. With roots in San Francisco and headquarters in coastal Kenya, we have planted over 2 million trees with more than 6,000 farmers, making us Kenya’s largest commercial tree planter. By leveraging farmers’ contribution of land and labor, Komaza can access effectively limitless land and establish a hectare of trees for far less than big plantations – a powerful disruption to the traditional forestry model. We have been recognized with numerous awards and investments, including Forbes, Ashoka, Mulago Foundation, and Novastar Ventures.
About the Team
The Farmer Insights Team helps Komaza understand how we can improve relations and create better services for our farmers. We use Human Centered Design to listen to, build empathy for, and design solutions in partnership with our Farmers. Our work inspires thoughtful program updates and communications design. Komaza is looking for a Farmer Insights Associate who can lead research across many different types of projects, including generative “blue sky,” rapid and nimble iterative loops of prototyping and user feedback, and qualitative and quantitative studies to help us improve our program offering for our Farmers in line with Komaza’s business objectives.
About the Role
As a Komaza Farmer Insights Officer, you’ll travel across our field areas in Coastal Kenya to explore the communities we work with. You will work with multidisciplinary teams and use research findings to inform and inspire strategic decisions and design communication materials. You’ll translate research insights into powerful stories that shift hearts and minds throughout Komaza’s broad ecosystem.
You love observing people to uncover their deep needs and values. You have equal facility interviewing farmers to understand what their lives are about and interacting with staff to help them better articulate their challenges. You have a curious mind and naturally make connections between diverse populations and industries. You use this diverse input to illuminate new insights about people to reveal opportunities for the future, and naturally come up with new ideas to address these opportunities. You love leveraging stories and data to inspire people and help them take action – whether that’s in the form of photos, speeches, articles, films, or interactive sites.
And now, after 2 or more years of professional experience in research, you’re ready to join a company that is actively creating positive impact in the world, and you’re keen to leverage your design research skills as part of a multi-disciplinary team to help envision new solutions that can make it possible for rural smallholder farmers to find solid economic footing within systems that traditionally leave them out.
What You Will Do
- Design focused, illuminating Design Challenges for framing your research based on business objectives and initial field work.
- Build and lead cross-departmental design teams.
- Create engaging interview guides (not scripts!) to get to the heart of what our farmers say, think, do, and feel.
- Spend long exciting and exhausting hours traveling around our field areas via public transportation and meeting with farmers in rural (hot!) environments.
- Lead synthesis of data into key insights and opportunity areas, then tell engaging stories to inspire new ideas.
- Take an iterative approach to prototyping and testing new services and communication materials in partnership with other teams.
What You Will Have
- A drive for empathy and a passion for understanding people, and experience with user research/fieldwork.
- Experience as a qualitative researcher who is familiar with a variety of methodologies. These methods might include conducting 1:1 interviews, moderating group conversations, running live prototype sessions, or engaging with users remotely.
- Experience with Human Centered Design as a process, with direct experience using it with customers to uncover insights into how they use a product or service.
- 2-5 years experience at startups, consulting or other professional services firms.
- Deep interest and experience conducting ethnography with rural populations.
- Comfort designing in an ambiguous work environment with stakeholders at different levels of literacy and education.
- Relentless optimism and a deep belief that a better future is within our control to create.
- Captivating storytelling abilities - able to translate insights into stories about our Farmers individually, as types, and as a whole group.
- Flexible and scrappy with the drive to do whatever necessary to get the job done.
- Self-directed and intellectually curious - you know how and when to seek feedback in the pursuit of continuous improvement.
- Growth-obsessed with a strong desire for personal and professional development.
- A collaborative problem solver who thinks outside traditional constraints and seeks the opinions of other teammates and departments in the pursuit of ever-better solutions.
- Able to do a moderate degree of physical activity, including walking or riding bicycles/motorbikes to the field and bending, twisting, and lifting when when necessary if working with Farmers.
- Fluent in English and Swahili - other Kimijikenda languages would be a bonus.
What we expect
You are a good fit for Komaza if you want to make a meaningful impact in establishing this new role in the organization. This role will be based at our current headquarters in Kilifi, Kenya with the majority of time time spent in rural farming communities along the coast for the foreseeable future. The role offers competitive salary and benefits with potential for further career growth.
Application deadline is the 20th May 2017
To apply, please follow this LINK